While I’m fascinated by drugs, healthcare and people, I like changing the status quo too.
Being a pharmacy student, I’ve definitely been immersed and trained in an environment that values traditional approaches to healthcare, yet things aren’t improving. How can we make people truly care about their health? How can we make people be adherent to their medication regimen? Traditional force feeding of health warnings (e.g. smoking is bad for you, take all your medication or you’ll experience severe consequences) isn’t working. And that’s why I took a year off school to apply my technical knowledge through interning at an awesome start up - Massive Health.
I found Massive’s fresh take on healthcare extremely inspiring - to create a design renaissance in healthcare by creating beautiful products that people want and love to use. This was actually the first time I came across the importance of design. Instead of trying to navigate all the corporate inertia and rigid bureacracy in healthcare, why not take a step back and approach things differently? I’ve always been a dreamer on life’s random things, and I believe design is a very valid solution. Hence, I’m just thrilled to have the opportunity to take a course at d.school.
Designing Media That Matters
What about Designing Media That Matters? It’s intriguing how with advances in technology, media has become (and increasingly so) an integral part of our life. Media, be it social media or even game design, has the ability to engage. And in today’s world, it’s so much more pervasive and influential than before, having great potential to make an impact and change things. It’s of utmost importance that we learn to exploit it and use it to generate positive change.
I’m psyched that I’ll get to interact with knowledgeable teachers and mentors and a multidisciplinary group of classmates in this course. I have recently been reading design books, and it’s fascinating how they suddenly made you much more acutely aware of flaws in user interface design. Instead of brushing it off as your own mistake and inability to remember the flow of things, one immediately starts thinking about how the process can be better improved for the user. This numerous iteration is also something that the module helps us to practice.
I also had the opportunity to visit Japan to observe and study the design of their renowned transportation system, as part of an interdisciplinary school course, which further reinforced the importance of design in our daily lives.
Design: The Future of Healthcare
There are just so many problems with healthcare right now, with rising medical costs and exasperated patients. While we don’t have the same frustrating insurance gridlock mess back in Singapore, there are definitely things that can be done to get people to start taking charge of their health.
I know that design is not the one thing that will help solve a problem. It takes hard work, experience and a host of other qualities. But design provides a whole new perspective, and I think it’s crucial in unraveling the solutions that must lie behind. While I live my life thinking about these and trying to make the world a better place, I believe d.school will get me there.